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What’s the beef: Government tussles with plant-based Fry’s

Local plant-based food pioneer has been drawn into a dispute with the department of agriculture, which has a beef with how meat alternatives are labelled

“I hope South Africa will see that there is space for all of us — and that we all want to work together,” says Tammy Fry, co-founder of the Fry Family Food company. “This is not about fighting anyone. This is about collaborating and moving with the times.”

Fry’s, the South Africa plant-based meat alternative manufacturer with international reach, was recently pulled into a dispute with the department of agriculture, which is clamping down on the labelling of meat alternatives.

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Sarah Smit

Sarah Smit is a general news reporter at the Mail & Guardian. She covers topics relating to labour, corruption and the law.

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